Data Analytics & Marketing Graduate Intern – Caterpillar – Genf, GE



For more than 90 years, Caterpillar Inc. has been building the world’s infrastructure, and in partnership with CAT dealers, is driving positive and sustainable changes on every continent. A Fortune 500 company, Caterpillar is the world’s leading manufacturer of construction and mining equipment, diesel and natural gas engines and industrial gas turbines and diesel-electric locomotives. The company also is a leading services provider through Caterpillar Financial Services, Caterpillar Remanufacturing Services, Caterpillar Logistics Services and Progress Rail Services.

Within our Geneva head office located, we offer a complete Graduate Internship Program for a period of 13 months from 1 July 2020 to 31 July 2021.

The Caterpillar Graduate Internship Program is a mix of on-the-job learning, coupled with personal development and training in a specialized field.

With us you will:

  • Have the opportunity to make the next step in your education more meaningful by providing practical on-the-job learning in an international business environment.
  • Transform academic learning into business solutions while working on real projects
  • Develop a personal network in the business world
  • Experience a team concept that combines the skills and expertise of people from varied professional disciplines and backgrounds
  • Be part of a challenging work environment where initiative and innovation is encouraged and rewards.
  • Work for a global leader

Graduate Internship Opportunities
Each year we offer roles in different key functional areas such as:

  • Engineering (Service & Sales Operations Support)
  • Marketing & Sales, Marketing Communications, Digital
  • Data Analytics, Business Analysis
  • Job Site Solutions
  • Finance, Treasury, Accounting, Tax
  • Human Resources, Paralegal

We are interested in young graduates who have recently finalized their studies with a Bachelor’s or Master’s level in any of the following domains: Accounting, Business, Economics, Engineering, Finance, International Studies, Legal Studies, Marketing, Social Sciences, Political Science, and/or another relevant field.


Job Purpose and Responsibilities: Provide support to drive the deployment and implementation of different After-Market Solutions with assigned dealers in EAME and CIS territories. These solutions will include, but are not limited to, Prioritized Service Events (PSE) leads and opportunities Management; Sales To User (STU) dealer data validations, and the deployment of our After-Market platform called OLGA.

The candidate will work as a Junior Solutions Deployment consultant and will be involved in

  • Delivering, in collaboration with the other internal industries, to the annual total business plan for the assigned dealer territories (shared goal with ASRs) though coaching and supporting PSE conversions.
  • In collaboration with assigned dealers developing and implementing aftermarket solutions industry Sales funnel reviews for assigned high-opportunity customer accounts. Adopting and being an advocate for sales funnel management methods.
  • Collaborating with industries to identify customer accounts or and specific opportunities for growth.
  • Developing aftermarket solutions growth opportunities & executing approved targeted marketing campaigns.
  • Optimizing parts sales variance utilization within assigned budget to drive incremental top line revenue and deliver business plan – in collaboration with ASRs which own the budgets.
  • Driving regular sales performance reviews with ASRs and dealers and ensure implementation of corrective actions where needed.
  • Driving digitalization of the Aftermarket Sales Funnel through integration dealers CRM system into Cat Sales Community and leveraging manual feedback process. Tracking opportunity, participation and close rates and report VOC/VOD in the CRM system. Developing local action plans, leveraging CRM and Customer Insights, to attack lost sales.
  • Seeking understanding, documenting and communicating internally on customer requirements, business models, competitive landscape and other market intelligence to ensure product groups and other entities are aware of product & customer needs.
  • Driving customer connectivity as an enabler to business.
  • Interacting with Caterpillar global or regional account management to achieve growth of aftermarket solutions goals with specific customers (as applicable).
  • Partnering with & influence other internal parties to ensure general customer needs are met for an effective commercial relationship.


Profile required

  • HEC, Business, Marketing, Data Analytics background (minimum Bachelor’s degree level required).
  • Fluent in English and French & strong communication/presentation skills.
  • Strong business acumen.
  • Strong analytical and research skills.
  • Eager to learn and perform.
  • Strong IT skills (mainly Excel, Word & some PowerPoint would be an asset).
  • Swiss citizen, or holder of a C permit, B, G holders with European citizenship.

Please submit your resume and cover letter in English, copies of diplomas & any work certificates on www.caterpillar/careers


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