Dentsu Data Services is actively searching for a Junior DMP Specialist to join the team. As a Junior DMP Specialist, you will work on best-of-breed DMP platforms with media planners, web developers and data analysts to ensure adoption and success.
Job Title:
Junior DMP Specialist
Job Description:
Specific functions include:
- Develop deep expertise in relation to DMP platforms
- Clear understanding of digital advertising technologies such as ad servers, mobile ad servers, video ad servers, RTB platforms, ad exchanges, cross-device tracking technologies, site optimisation platforms, website analytics systems, dynamic creative optimisers, data modelers, browsers, etc.
- Serve as a technical liaison and consultant for our client’s web developers and engineers
- Conduct trainings, deliver presentations, and lead meetings with clients and partners
- Create and configure DMP campaigns to target users
- Manage and optimise taxonomies within the platform
- Create audience analytics reports to grow, analyse, and optimise performance
- Troubleshoot and manage 3rd party tags (js, html, img)
- Share knowledge of DMP APIs to deliver best practices in how to ingest and deliver your data in and out of the platform
- Provide best practices on managing 1st party data, tags, and taxonomy
Desired skills and experience:
To be successful in this role, you will ideally have:
- BA / BS or equivalent
- 1-3 years of relevant work experience
- Working knowledge of JavaScript, HTML, and Internet technologies (e.g. ad servers, browsers, cookies, etc.)
- AdTech, digital marketing, and/or analytics experience
- Understanding of online marketing metrics (e.g. CPM, CPC, CPA, ROAS, RPV, AOV, etc.)
Location:
Geneva
Brand:
Dds
Time Type:
Full time
Contract Type:
Permanent