We are looking for an experienced analyst to join the Marketing Analytics team Geneva as an Senior Analyst, reporting to the Director of Marketing and Commercial Analytics.
You will analyze large sets of data, conduct experiments and build predictive models to identify the next growth opportunities for EA and EA’s games. You will work with leaders from the Marketing, Commercial and Studios organization to help them understand campaign and commercial performance across multiple channels and territories. As such, you will need to work closely with your partners, tie your work to the business environment, and ensure your insights are easy to understand and applicable.
What you will do:
Influence decisions and marketing strategies through fact-based insights
Ensure requests are well understood and translate requirements into data and analysis requirements to ensure that our output will lead to an action or a decision
Approach analyses with a structured, well-thought plan anchored in our partners’ needs and environment and design a thought-through plan before starting the heavy lifting
Develop and analyze experiments to increase acquisition, engagement, and monetization through different marketing channels and programs
Proactively explore data and suggest new opportunities to measure and assess the performance of our Marketing and Commercial actions
Create, maintain and automate (when possible) regular reporting
Curious and creative, you enjoy exploring data and finding the next big opportunity
You have the passion and enthusiasm to make a difference and promote meaningful change
You like working in teams on complex challenges
You view challenges as opportunities and enjoy solving problems and removing obstacles
Background and Technical skills
Background in Mathematics, Statistics, Economics, Computer Science, or Engineering Sciences.
Minimum 3 years of relevant hands on analytical experience, preferably in gaming, technology, e-commerce or consulting
Experience with R or other statistical software
Strong SQL skills a plus
Familiarity with a data visualization software package such as R Shiny or Dundas a plus
Experience with physical and digital marketing and marketing channels a plus
EA is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.